In an exemplary event, Dr. Gaurav Nigam, a debutant author and pediatrician by profession launched an NGO- iCare Noble, with a vision to improve the lives of underprivileged children and bring smile on their faces. The initiative is set to creating a platform where the whole society can fight against a major social evil i.e. ‘Malnutrition among Children’ while eradicating its root cause.
Dr. Gaurav Nigam (extreme right) addressing the audience during the launch of iCare Noble
The NGO launch event was held at Gold Course, Railway Eco Park, Chanakyapuri in New Delhi and witnessed eminent personalities from diversified backgrounds. The launch ceremony was graced by eminent personalities like Ex-MLA of Delhi Mr. Sumesh Shokeen, Major General Debashish Roy (Head of Army Education) and Mr. A.K. Chaturvedi, an IAS Officer, amongst others.
According to World Bank data, India has one of the world’s highest demographics of children suffering from malnutrition which is said to be double that of Sub-Saharan Africa with dire consequences. India is ranked 80th out of 104 countries in the Global Hunger Index 2015. Apart from that, India’s high infant and maternal mortality rates are a true national shame. iCare Noble believes in leaving no stone unturned to tackle the menace of malnutrition.
Dr. Gaurav Nigam expressed his concerns regarding the problems that underprivileged children have been facing so far and briefed the audience about objectives and projects that iCare Noble has stored in the basket.
“As we lay the building blocks of iCare Noble, we are fortunate to mark the historic moment. iCare Noble is not just a mere NGO, it is beyond than that. It’s a ray of hope for such underprivileged children who are waiting for a helping hand to let light shine out of darkness. At iCare Noble, we are willing to work closely to fostering our commitment and accountability, and mobilizing resources across various segments to eradicate hunger and all forms of malnutrition.” said Dr. Gaurav Nigam.
iCare Noble aims at presenting innovative and unique ways to do charity without donating money while replacing ‘traditional marketing’ to a new concept of more noble, compelling and authenticate marketing suggested by Dr. Nigam. Being an NGO, iCare Noble has come up with new projects such as iCare CHECKIN’S, Restaurant Business Model, and so on which are more focussed on feeding the needy and hungry children in the easiest and cost efficient manner.
A glance at iCare Innovative Projects
For a Charity Lover
If you want to feed a child, you can do so even without donating any money and iCare Noblecalls it as “iCare noble check in’s”. All you have to do is that whenever you go and eat out with your family or have coffee with your friend in an iCare Noble member restaurant; don’t forget to check in on Facebook. It’s as simple as that, and iCare Noble will feed one child on your behalf.
Restaurants are in a win-win situation. iCare Noble believes that if, given a choice, people would prefer to go to those restaurants where they can do something humble and nice apart from relishing their exotic cuisine. Furthermore, Restaurants spend tons of money on publicity. And they would love to help feed a child who can’t afford if their marketing can be taken care of. This method of marketing for a noble cause is far beyond more effective than any other as it can build an emotional and meaningful connect with the people.
Apart from ‘Feed a Child’, iCare Noble is all set to work against Child Abuse, Child Labour and other Social Evils and cordially invited people of all age groups to render their small but precious contribution in giving a healthy start to Indian children. It also promotes education and donation of clothes and books to the needy ones as they are the ‘future fruit’ of present generations.
iCare Noble is starting its early operations from major locations of India including New Delhi, Kolkata, Bangalore, Meerut, Ghaziabad, Haridwar, Andhra Pradesh and Mumbai. The event successfully managed to grab the attention of concerned authorities and a noble evening came to an end with a commitment to strengthening support for the Child Welfare as a whole.
About iCare Noble
iCare Noble is a brain child of like-minded young people. It took almost 5 years to conceptualize iCare Noble. iCare Noble is made, keeping in mind the welfare of underprivileged sector of children. Feeding, Education, Clothes and what not. The philosophy of iCare is simple which is ‘Spreading Smiles’.
For more information, please visit www.iCarenoble.org .