Saturday , 22 October 2016
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New Smartphone Brand Soon to Launch in India

OKWU, one of the most innovative Mobile Technology companies in India, is all geared up to introduce a niche line of smartphones designed for the tech-savvy generation. OKWU (smartphones) promotes a smarter way of living, interconnecting devices and people to augment an individual’s lifestyle.


OKWU is a smart brand, driving oninnovative technology to improve machine-to-machine interactions, and in turn, provide greater connectivity between smart devices and people. OKWU smartphones are capable of doing much more than surfing the web and running applications. It is an android based phone, featuring built-in apps that communicates with other devices, allowing users to control, monitor and track various appliances through the phone. In other words, OKWU supports an automated lifestyle. Additionally, the phone embodies a sophisticated design, and is also lightweight which provides a sturdy yet elegant feel.


One of the key differentiating factors that sets them apart from other phone brands is their pioneer tool “U-Arena”, OKWU’s solo invention which cannot be found on other hosting platforms.U-Arena promotes an automotive lifestyle. The intelligent tool has pre-installed built-in apps that help users to integrate all their devices and appliances with the smartphone.


Smarter Living Concept

According to research, the Indian smartphone user base is growing at a 26% CAGR from 13` to 17`. Data analytics show that an average Indian spends 169 minutes per day on their device. Such high levels of engagement highlight the need for a smartphone that behaves much smarter. Today, there is an overwhelming number of smartphones in the market, but the concept of ‘smart living’ has a huge vacuum to fill. OKWU smartphones strive to fill the gaps, and provide their users with a uber convenient experience.


The smartphones, which are to be launched in October 2016, will be revolutionizing the entire smartphone market in India, setting the tone for the future.


Mr. Anshuman Atul, CEO and Managing Director, OKWU commented, OKWU was conceptualized with a sole motive to help Indian audiences upgrade from a smart phone to a smarter phone. The company is striving to push the limits of software technology that goes beyond capacities of existing brands.” He further added, “We are a stand-alone company that lays emphasis on providing their customers with an automated living through augmented assistance. We work to make a difference in the lives of 21st century habitants.”


The company focuses on shaping the future of smartphone market, making breakthrough technology easily available and accessible to the masses.


About OKWU

Established in 2016, OKWU is an upcoming Mobile Company that believes in engaging their client through a “smart way” of living. The innovative company offers mobile sets and accessories that are internationally competent in terms of quality and price.


The premium Mobile brand was started with a seed capital of 1 million dollars, aiming to substantially upgrade the lifestyle of the Indian audience through their range of technologically-advanced smartphones.


Headquartered in Noida, the company has invested in a manufacturing plant in Shenzhen, China and will have a functionally assembly plant in India by the end of the first operating year.


They plan to open 500 dedicated outlets by the fiscal 2017, working to serve both the online and offline markets. The Mobile company targets to sell 2 lakh smartphones by 2017, and efficiently build a loyal client base. Backed by a strong business model and innovative Indian technology products, OKWU is gearing up to position itself amongst the top 10 most valued brand in India in the coming few years.